MINI-POP SERIES
WHAT IS THE MINI-POP SERIES?
Unlike traditional markets, the Mini-Pop Series creates intimate, fully produced, brand-centric experiences where Nova Pop-Up handles all logistics, marketing, and production. These intentionally small events (typically 20-40 attendees) are designed to create meaningful engagement with your brand while generating revenue for both you and Nova Pop-Up.
We handle:
Venue selection and coordination
Event concept development
Marketing and promotion
Ticket sales and registration
Décor and environment design
Day-of logistics and staffing
Additional experience elements
You focus on:
Sharing your expertise
Creating exceptional products
Connecting with new customers
Growing your business
SELECTION CRITERIA
Due to the intimate nature of these events and our commitment to creating profitable experiences for all parties, applications will be evaluated based on:
Interactive Potential: How well the product/service translates to a hands-on experience
Financial Viability: Potential for both parties to generate meaningful revenue
Brand Alignment: Fit with Nova Pop-Up's audience and aesthetic
Logistical Feasibility: Practical considerations for event execution
Uniqueness of Offering: Distinctiveness in the marketplace
NEXT STEPS
Following application review, selected candidates will be invited for a brief consultation to discuss partnership opportunities in more detail. Due to our selective curation process, not all applicants will be selected
Mini-Pop Application
FAQs
Who is eligible to apply?
Creative entrepreneurs and small businesses with products or services that can translate into interactive experiences.
What types of businesses are ideal for the Mini-Pop Series?
Food artisans, crafters, artists, wellness professionals, beauty experts, and other creative entrepreneurs with hands-on elements to their offerings.
How much does it cost to participate?
There is no upfront cost to selected partners. Once selected, partners will provide their products/services for the event, and revenue structures will be outlined in individual agreements.
What is the time commitment?
After selection, partners can expect 2-3 planning sessions plus the event itself (typically 2-3 hours).
How are partners selected?
Partners are selected based on interactive potential, financial viability, brand alignment, logistical feasibility, and uniqueness of offering.
Can I apply if I've never done a pop-up before?
Absolutely! We welcome entrepreneurs at various stages, as long as your product/service quality meets our standards.